With a wide variety of class options, hands on learning, and certification programs built into the courses the University of Michigan Dearborn in a great choice.
http://umdearborn.edu/cob/bba-digital-marketing/
Digital Marketing Major Requirements - 21 Credits
Required:MKT 363 - Digital Consumer Search and Marketing
MKT 454 - Marketing Research
MKT 455 - E-tailing and Retailing
MKT 458 - Communications Strategy and New Media (formerly MKT 456)
MKT 463 - Digital Analytics and Content
MKT 454 - Marketing Research
MKT 455 - E-tailing and Retailing
MKT 458 - Communications Strategy and New Media (formerly MKT 456)
MKT 463 - Digital Analytics and Content
Choose two courses from:MKT 382 - Understanding Consumers
MKT 402 - Marketing Management
MKT 457 - Global Marketing and Consumer Culture
ITM 321 - Database Systems I
ITM 371 - Managing Electronic Commerce Systems
ITM 382 - Advanced Computer Applications
MKT 402 - Marketing Management
MKT 457 - Global Marketing and Consumer Culture
ITM 321 - Database Systems I
ITM 371 - Managing Electronic Commerce Systems
ITM 382 - Advanced Computer Applications
This degree program will give you all the skills you need to land your dream job! Employers love University of Michigan Dearborn Digital Marketing graduate because they do not need on the job training, they know that when you graduate you are capable of handing any assignment that is thrown your way. Digital marketing programs
in michigan are highly competitive but rewarding to graduates. The hard work pays off in the end when you get a job and can jump right in without needing training.